The First All-in-One Business Admin Platform
for Firearms Retailers

Streamline your firearms retail business with intelligent HR management, CRM, sales pipeline, and compliance automation in one integrated platform.

Demo

Core Features

HR & Compliance Management

Automated tracking of employee certifications, background checks, and state-specific compliance requirements with intelligent alerts and workflows.

  • Multi-certification tracking (RSO, NRA, state-specific)
  • Automated expiration alerts (60-90 days)
  • Background check workflows & reconfirmation
  • Role-based scheduling with validation

Customer Relationship Management

Unified customer database with purchase history, automated segmentation, and firearms-compliant marketing tools for email and SMS campaigns.

  • Customer profiles with transaction history
  • Automated segmentation by interests
  • Firearms-compliant email & SMS campaigns
  • Loyalty programs & event promotion

Sales Pipeline & Opportunities

Track special orders, gunsmithing work orders, and high-value opportunities with automated customer notifications and service history.

  • Special order tracking & notifications
  • Gunsmithing work order system
  • Lead pipeline management
  • Quote creation & follow-up automation

Financial Management & BI

Real-time financial dashboards with margin analysis, employee performance metrics, and integrated accounting through QuickBooks.

  • QuickBooks Desktop/Online sync
  • Margin analysis by category
  • Employee performance tracking
  • Multi-state sales tax automation

Inventory Integration

Seamless integration with your POS system for real-time inventory sync, automated arrival notifications, and aging reports.

  • Real-time POS inventory sync
  • Automated arrival notifications
  • Aging reports for outstanding orders
  • Stock level alerts & reordering

Marketing Automation

Behavioral triggers, event promotions, and loyalty programs designed to navigate firearms advertising restrictions on major platforms.

  • Platform-specific content guidelines
  • Behavioral trigger campaigns
  • Event & training promotion tools
  • Points-based loyalty programs

Advanced Capabilities

Automated Compliance Alerts

SMS and email alerts for certification expirations and compliance deadlines

Multi-Location Management

Manage multiple store locations from one centralized dashboard

ATF Audit-Ready Records

Secure documentation and audit trails for FFL compliance

QuickBooks Integration

Automated journal entries, COGS tracking, and financial sync

Firearms-Friendly Payments

Integrated payment processing with firearms-approved processors

Customer Re-engagement

Automated outreach to lapsed customers with targeted offers

Multi-User Access

Role-based permissions for staff, managers, and owners

Transfer & Compliance Forms

Digital workflows for 4473s, state forms, and documentation